Podcasting to Market Yourself: How to Start & Grow Your Show

Event description

WHO SHOULD ATTEND?

Entrepreneurs who want to host a podcast to market their business.

EVENT OVERVIEW

Podcasting boosts your visibility online, which can increase your bottom line and establish or reinforce your brand identity. 

Want to host a podcast that markets your business more effectively? Sure, running a podcast can be fun, but it takes real work to make it successful. Let a digital communications expert take you through podcasting basics so you can get it out there, grow your audience and begin to monetize your podcast!

Opportunity for Q&A and Chat!

WHAT YOU WILL LEARN

At the end of this webinar, you will have the knowledge and resources to:

• Identify the basic podcast tech you need, both hardware and apps
• Decide your podcast’s format
• Describe syndication into Apple Podcasts, Spotify, Google and other platforms
• Select the right social media for your podcasts: teasers, promos, clips, etc.
• Summarize how to find, vet and prepare the right guests for your podcast
• Define how to be an effective guest on other people’s podcasts
• List the 7 ways to monetize your podcasts: the metrics advertisers and important guests look for