The Basics of Marketing

Event description

Everyone in business understands the value and importance of effective marketing, but putting a plan in place can be challenging, confusing and costly. The purpose of this class is to introduce marketing and the importance of these efforts toward your business success. Topics covered include the pillars and terminology of marketing, how to build a marketing plan, how to be unique with your marketing and strategies to get started. This workshop will help you to understand the value of a strong orientation to marketing within your business plans and the importance of doing your homework and executing tactics flawlessly.