Innovate to Differentiate: Standing Out in Competitive Markets
Date and time
-
Location
Online
Organizer
Brink SBDC
SBDC@sandiego.edu
Host organization
San Diego & Imperial Small Business Development Center
Type of event
Resource Partner event
Event description
In today’s competitive market, innovation is the key to staying ahead. This workshop will help small business owners identify unique opportunities to differentiate their products, services, and brand in meaningful ways to capture new market opportunities. In the month of love and relationships, business owners will also discover how to create meaningful customer relationships and increase repeat business to keep customers coming back. Through interactive exercises, participants will learn how to think creatively, embrace emerging trends, and solve problems in ways that add value for their customers. Attendees will be inspired and equipped with strategies to make their businesses stand out and flourish.
What to Expect:
1. Ways to differentiate your brand in competitive markets
2. Strategies to increase repeat business by building relationships with customers
3. Guidance on thinking about problem solving through the lens of customer value
Register