Lead Generation Decoded: Unlocking Growth for Your Business

Event description

Is your business generating enough leads to meet your revenue requirements? Do you have an organized, and automated way to capture leads? If not, then join us for a workshop on generating leads for your business.

Using marketing techniques centuries old, and tools of today, you can generate leads, track them, and monitor your success cost effectively. Leads are the lifeblood of every business, profit or otherwise. You can even integrate traditional media with digital methods for a highly effective lead generation process. You will also learn highly effective long term customer or client sustainment processes as well.

This workshop is presented by SCORE Volunteer, Richard Geasey. Richard has been involved in technology marketing for over 40 years. He has worked for large equipment manufacturers such as Western Digital and Seagate Technologies. Transitioning to helping small businesses, he worked for the Australian Trade Commission here in Seattle. He assisted small businesses in Australia penetrate Northwest technology markets and helped US companies import Australian products. After working for the Australians, he developed his skills with SEO, lead generation, and web development. Richard is an adjunct professor at the University of Washington (Bothell) business school and was also a Captain in the US Army.