NJSBDC at Rutgers - Newark: Small Business Guide to Intellectual Property Webinar:

Event description

Topic: Business Basics

If you have an idea, product or service that you really believe in, you want to protect it. The Intellectual Property (IP) Basics Webinar is designed to give entrepreneurs, small business owners, and independent inventors the knowledge and tools needed to protect the most valuable asset and integrity of their business.

This webinar will help you to better understand the different types of IP and how to protect them. At the end of this workshop, you will be able to:

• Obtain a clear understanding of what is intellectual property and do you need it
• Differentiate between patents, trade secrets, copyright protection, and trademarks
• Identify issues generally found in patents, trade secrets, copyrights, and trademarks
• Obtain helpful resources for guidance

If you do not invest time and resources to understand IP protection, opportunities and risks, it will be difficult to achieve your business goals in the long run. Join us and let us help you get jump started on protecting your great idea, service, or product.

PRESENTER

Wendy Oliveras - Shess Global Alliance LLC

Wendy Oliveras is the Creative Founder & CEO of SHESS Global Alliance, LLC (SGA) (a Certified MWBE/Federal WOSB – USA/Global business development and consulting company). Her background includes extensive experience in the legal, intellectual property, business development, human resources, career planning, and educational training fields. As an avid chess player, motivational speaker, and entrepreneur, her mission is to empower women globally through the game of chess.

WEBINAR ACCESS:

You will be sent access details to join the webinar in a separate email.

Fee: No Cost