Brand & Marketing Strategy Series - Series of 3 dates - Virtual

Multi-day event

Date and time

Location

Online

Organizer

Leslie Arengi
sbdc@brockport.edu
585-395-8410

Host organization

NYS Small Business Development Center

Type of event

Resource Partner event

Event description

Join Sean Atkinson, owner of Majority Media, as he guides you through three key concepts in the development of an effective brand and marketing strategy this November.

11/6/24 @ 12 PM
The L.I.S.T.E.N. Method: Transforming Small Business Content Marketing

Your audience is telling you what they what. But do you know how to hear what they are saying? Learn the art of social listening and how to translate what you hear into strategic action.

11/13/24 @ 12 PM
The 10 Types of Entrepreneurs: Aligning Your Business with Your Entrepreneurial DNA

The 10 entrepreneur types face unique challenges and milestones. Understanding your type can help you make better strategic decisions and achieve superior business outcomes.

11/20/24 @ 12 PM
Navigating The Customer Journey Principles

Once you've learned how to listen and defined your entrepreneurship type, it's time to find your place in the customer journey to improve engagement with your audience and shorten the length of the sales cycle.

 

Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. Training collaboration does not constitute an expressed or implied endorsement of the presenter(s), their organization(s), or their product(s) or service(s) by the NYSBDC and SBA.

Register