Creating a Capabilities Statement for Government Customers 

Date and time

-

Location

Online

Organizer

Luz Velasco
lvelasco@swccd.edu

Host organization

San Diego, Orange, Imperial APEX Accelerator

Type of event

Resource Partner event

Event description

A capability statement is a useful marketing tool, very crucial to selling your products/services to government agencies. It's a succinct document that describes your company’s core strengths and capabilities, highlighting what your company can do for potential government customers and reflecting on your past successes. A well-written capability statement can be distributed to potential government customers in a number of ways and can quickly answer their question of why they should buy from you, rather than your competition.

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