Creating a Capabilities Statement for Government Customers
Date and time
-
Location
Online
Organizer
Luz Velasco
lvelasco@swccd.edu
Host organization
San Diego, Orange, Imperial APEX Accelerator
Type of event
Resource Partner event
Event description
A capability statement is a useful marketing tool, very crucial to selling your products/services to government agencies. It's a succinct document that describes your company’s core strengths and capabilities, highlighting what your company can do for potential government customers and reflecting on your past successes. A well-written capability statement can be distributed to potential government customers in a number of ways and can quickly answer their question of why they should buy from you, rather than your competition.
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