Podcasting to Market Yourself

Event description

Podcasting boosts your visibility online, which can increase your bottom line and establish or reinforce your brand identity. 

Want to host a podcast that markets your business more effectively? Sure, running a podcast can be fun, but it takes real work to make it successful. Let a digital communications expert take you through podcasting basics so you can get it out there, grow your audience and begin to monetize your podcast! 

Gain the knowledge & resources to:

• Identify the basic podcast tech you need, both hardware and apps
• Decide your podcast’s format
• Describe syndication into Apple Podcasts, Spotify, Google and other platforms
• Select the right social media for podcasts: teasers, promos, clips, ect. 
• Summarize how to find, vet and prepare the rights guests for your podcast
• Define how to be an effective guest on other people’s podcasts
• List the 7 ways to monetize your podcasts: the metrics advertisers and important guests look for 

Opportunity for Q&A and Chat!