Content
Textures subtly reinforce the SBA brand while adding visual interest to backgrounds and other graphics. Each texture takes cues from the shape of the SBA logo to form repeating patterns that can stand on their own as a design element or melt into the background.
Textures also extend the SBA brand through their flexibility—they can be used at any scale, can be screen printed or embroidered, and can be incorporated into diagrams, illustrations, infographics, or ad concepts.
SBA’s textures are reminiscent of neoclassic design, an aesthetic movement that revived classical design motifs with new, modern sensibilities. The Tile and Corner textures draw inspiration Greek, Roman, colonial, and modernist art styles to create the postmodern patterns that feel both distinctly American and contemporary.
Tile textures
Textures should be used for special circumstances, such as award certificates, invitations, full page color bleeds with no text (i.e. inside covers), printed apparel, bags, and announcements
Corner texture
Textures should be used for special circumstances, such as award certificates, invitations, full page color bleeds with no text (i.e. inside covers), printed apparel, bags, and announcements.
