Marketing Basics
Date and time
-
Location
Online
Organizer
Gwen Howze
workshop30@scorevolunteer.org
Host organization
SCORE Cleveland
Type of event
Resource Partner event
Event description
Marketing strategy is the comprehensive plan formulated particularly for achieving the marketing objectives of the organization. Register and Learn more!
The workshop will cover:
- Understand your customer
- Reach the right audience
- Develop financial goals
- Understand your competitors
- Outline of marketing activities
- Set measurable goals
- Allocate sufficient resources
- Develop a promotional strategy
- Defense/offense against competitors
- Budgeting costs